The case you will be using is “Tim Hortons: Brining Canada’s Iconic Coffee to China”. Consider using outside research to complete your discussion posts. Your complete post should be based upon your selection of three questions listed below.

Learning Goal: I’m working on a business discussion question and need an explanation and answer to help me learn.

The case you will be using is “Tim Hortons: Brining Canada’s Iconic Coffee to China”. Consider using outside research to complete your discussion posts. Your complete post should be based upon your selection of three questions listed below. Questions to select from (be succinct but thorough and justify your position completely): 1. Starbucks is firmly entrenched in China. What is the key driver that would lead Tim Hortons to pursue international expansion into China given the focus on domestic (China) tea consumption and the USbased Starbucks? 2. China is an emerging economy and its GDP is estimated to surpass that of the US around 2035. There are over 4,000 Tim Hortons locations in Canada which has about 38 million people. There are over 600 Tim Hortons locations in the USA which has about 300 million people . Should Tim Hortons have the about the same amount of stores in China, on a per-capita basis as the US, Canada or something different, once they are firmly established? Pick one. 3. Was a JV the best international entry mode for Tim Hortons in China compared to greenfield, import/export, franchise, licensing, etc.? If not, what should they have done? 4. What is likely to be the most difficult cultural barrier to break down between the Chinese and the Canadians? How should Tim Hortons leadership overcome this issue? 5. What country would offer Lu and Tim Hortons a better investment opportunity instead of going into China? The country you select must not have any Tim Hortons as of November, 2022. 6. Assume it is 1 January 2022. RBI is the parent company of Tim Hortons. What should be the next company to open in China after Tim Hortons, in which RBI owns, which was not operating in China as of Jan 2022? 7. Should Tim Hortons adopt value pricing (low), medium pricing (like in Canada), or premium pricing in China? 8. Tim Hortons in China: Should the draw for Chinese consumers be all about the coffee, the donuts, or something else? Pick one. All information presented that is not common knowledge must be cited and referenced  Be quantitative in your response, as needed.

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