Follow Steps 1-2 of the Learning Exercise 6A in your text.

Learning Goal: I’m working on a management multi-part question and need a sample draft to help me learn.

  • For the SWOT
    • Follow Steps 1-2 of the Learning Exercise 6A in your text.
    • Then, prepare a SWOT Matrix for the Coca-Cola Company.
  • For the BCG (Learning Exercise 6C)
    • Use the information in the Learning Exercise in your text to prepare a BCG matrix for the Coca-Cola Company locating each division where you believe it represents its position relative to market share and growth.
  • When complete with both exercises (6A & 6C)
    • Write a short narrative (one page or less) of your key conclusions from:
      • (1) your SWOT analysis of the Coca-Cola Company,
      • (2) your BCG work on the Coca-Cola Company. In addition, include your conclusions on the Coca-Cola Company as a result of its position in the BCG and the results of SWOT.
  • Make clear recommendations for the Coca-Cola Company based on integrating the work from the above models.
  • ——–
  • provided are the Excel document and two Exercise files completing the question above and an explanation of the way the SWOT and the BCG are needed.
  • note this is a discussion question
  • the book for reference is strategic management fred r david 17th edition.

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