Discuss a summary of important, compelling, and persuasive information that makes the case for your primary reason and recommendation

Storytelling Components as Key Points

Use this structure to get to your point quickly.

 

Title:

 

Name:

 

Primary Reason: To persuade who to do what

 

Secondary Reason:

 

Audience Analysis: Who comprises the audience, and what is important to know about them

 

Introduction**

 

Importance and/or Relevance:

Recommendation:

Agenda:

 

Indicator: 

 

Body

 

Key Point: Analysis

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Analysis

 

Indicator:

 

            Key Point: Problem/Need/Opportunity

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Problem/Need/Opportunity

                       

Indicator:

 

Key Point: Recommendation/Strategic Solution

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Strategic Solution

 

Indicator:

 

Key Point: Impact(s)

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Impact(s)

 

Conclusion

 

Summary of Key Points

• Discuss a summary of important, compelling, and persuasive information that makes the case for your primary reason and recommendation.
• LAST CHANCE TO DRIVE YOUR POINT HOME!

Repeat Recommendation if necessary (judgement call by presenter)

Discuss Action by Audience, if necessary

 

*For when the audience knows who you are and credibility and/or goodwill are not concerns.

**Feel free to change the order of the introduction to suit your needs.

Recommendation In Body (RIB)*

Storytelling Components as Key Points

Use this structure when you present to a hostile audience, have an “out of the box idea,” or you deem it is the best approach.

 

Title:

Name:

 

Primary Reason: To persuade who to do what

 

Secondary Reason:

 

Audience Analysis: Who comprises the audience, and what is important to know about them

 

Introduction**

 

Importance and/or Relevance:

Agenda:

 

Indicator: 

 

Body

 

Key Point: Analysis

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Analysis

 

Indicator:

 

            Key Point: Problem/Need/Opportunity

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Problem/Need/Opportunity

                       

Indicator:

 

Key Point: Recommendation/Strategic Solution

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Strategic Solution

 

Indicator:

 

Key Point: Impact(s)

1. Evidence or Reasoning
2. Evidence or Reasoning

Key Takeaway(s) for Impact(s)

 

Conclusion

 

Summary of Key Points

• Discuss a summary of important, compelling, and persuasive information that makes the case for your primary reason and recommendation.
• LAST CHANCE TO DRIVE YOUR POINT HOME!

Repeat Recommendation if necessary (judgement call by presenter)

Discuss Action by Audience, if necessary

 

 

*For when the audience knows who you are and credibility and/or goodwill are not concerns.

**Feel free to change the order of the introduction to suit your needs.