Discussion Description

In this module we investigate conditions in the environment that may be present when planners are determining strategies for the firm. Legal, social and cultural limitations exist to bind the firm to certain behaviors. This term we are experiencing a global pandemic during this course, therefore certain external factors that may not have been present before are certainly active now.

Discussion Instructions

Let’s address how managers are communicating on a large stage during this global crisis as you answer the two questions associated with this module’s readings. Please share an example for this discussion board.

1. Why is it important for a firm to study and understand the external environment? (Chapter 2) As you address this question, illustrate some strategic methods used by competitors.
2. How do firms identify internal strengths and weaknesses? Why is it vital that managers have a clear understanding of their firm’s strengths and weaknesses? (Chapter 3)

• Complete Discussion Question by Thursday evening no later than 11:59pm, and respond to at least two classmates by Sunday before 11:59pm est.
• You have to post your discussion before you can see any other replies.
• You should have APA (Links to an external site.) formatting

Discussion Question Tips

• Avoid repeating of explicit information in the text. Formulate answers that can be interpreted through various perspectives.
• Compare, contrast, and look for connections between articles assigned on a given day with each other or with past articles assigned for class.
• Look for gaps in authors’ reasoning or statements that you find problematic.
• Think about the broader issues that the author’s arguments point to. What are the broader implications?
• Look for connections between theoretical pieces assigned and concrete actions that can be taken to put them in practice.
• Consider connections to current event issues.