Revenue Optimisation

Subject Title Revenue Optimisation
Subject Code THE302A
Assessment Title Scenario Reflection
Graduate Capabilities 1. Professional Expertise
3. Technology & Information Literacy
4. Global Citizenship
Learning Outcome/s (found in the
Subject Outline)
b. Critically analyse revenue management strategies
c. Prepare strategies that optimise revenue and performance in a
range of industry related settings
d. Assess the impact of legal, ethical and social issues on revenue
management practices
Assessment type Group
Weighting % 40%
Word count N/A
Due day During class week 11
Submission type Assignment tool as group submission, including Peer Evaluation
Format / Layout of Assessment Group Presentation:
Introduce the business
Analysis and review the business
Identified three (3) Revenue Optimisation Opportunities
Recommendations for Implementation
Conclusion
Assessment Instructions • Students to reflect on what they have learnt in class and apply to
a real life scenario
• Ideally they should approach where they currently work or
contact a previous employer or personal contact
• Assessment format is a group presentation
• Introduce the business, analysis and review the business,
identify three (3) revenue optimisation opportunities and then
present your suggested recommendations for implementation
and conclusion
• The group presentation is 15 minutes followed by 5 minutes
question and answer.
ASSESSMENT BRIEF
Page 2 of 2
Readings for the assessment Students should include at least 5 external references to back up
their suggested action
Grading Criteria / Rubric See below