Identify a specific product, service, person, etc., that the sales team is selling, a new type of software that helps businesses with their accounting and bookkeeping.

Sales Plan

The product the sales team sells is a new software that helps businesses with their accounting and bookkeeping. There are two different types of consumers whom we will be preparing a presentation for. The first type of consumer is the business owner or manager who needs to track their finances and ensure that their books are in order. The second type of consumer is the accountant or bookkeeper, who will use the software to help their clients.

Our sales plan aims to sell the software to as many businesses as possible in the next year. To do this, we will be creating a sales deck and presentation that will be used to pitch the software to potential customers. We will also be setting up software demonstrations so potential customers can see how it works. We will be working with our marketing team to create a marketing campaign that will generate leads for our sales team to follow up on.

Also, the sales team will need to give presentations to potential consumers to increase awareness of the new software. To do this, they will need to identify target audiences and craft presentations that speak to the needs of those audiences. They will also need to create an online presence for the product and ensure that potential consumers can find information about it quickly. The sales team will need to increase marketing efforts to reach potential consumers who may not be aware of the new software. To do this, they must create a marketing plan that includes online and offline marketing strategies. They will also need to track their marketing efforts and analyze their results to see what is working and what is not. The sales team will need to offer discounts and incentives to potential consumers to encourage them to try the new software (Tedsungnon, 2020). To do this, they will need to create a pricing strategy that considers the needs of potential consumers. They will also need to create a system for offering discounts and incentives that are easy for potential consumers to understand and use.

The goals for each aspect of the plan are as follows:

• Awareness: Create a marketing campaign to reach potential consumers through various channels, including social media, email marketing, and online advertising.
• Engagement: Increase website traffic by potential consumers by 20% through the marketing campaign. Increase the number of leads generated by potential consumers by 30%.
• Sales: Close 10% of all leads are generated by potential consumers.

Timeline:

• Goal: Sell software to as many businesses as possible next year.

Week 1:

• Identify a specific product, service, person, etc., that the sales team is selling, a new type of software that helps businesses with their accounting and bookkeeping.

Week 2:

• Identify at least two different types of consumers for whom we will prepare a presentation. The first consumer is the business owner or manager who needs to track their finances and ensure that their books are in order. The second type of consumer is the accountant or bookkeeper, who will use the software to help their clients.

Week 3:

• Identify the objective of the sales plan and the time frame needed to accomplish this task. Include timelines and goals to accomplish each aspect of the plan.

1 month:

• Create a sales deck and presentation
• Set up demonstrations of the software
• Work with the marketing team to create a marketing campaign

3 months:

• Follow up with leads generated by a marketing campaign
• Schedule appointments with potential customers

6 months:

• Conduct needs analysis with potential customers
• Make recommendations to potential customers

1 year:

• Close sales with potential customers
• Provide post-sale support to customers

The needs analysis interviews will help us determine whether the potential customer requires our product. If we determine that they do have a need, we will then make a recommendation for our product. We will also be providing a demonstration of the software to potential customers. Finally, we will be working to close the sale and provide post-sale support to customers. Following up with leads generated by a marketing campaign in this sales plan is essential to ensure that potential customers are kept updated with the latest information about the product (Albrecht & Steinrücke, 2017). Additionally, following up with leads allows businesses to build relationships with potential customers and learn more about their needs.

In conclusion, scheduling appointments with potential customers is crucial because it allows one to have a focused conversation about the product or service (Charoensukmongkol & Pandey, 2021). This allows one to build rapport, establish trust, and answer any questions they may have. It also allows one to determine if they are a qualified lead interested in what one has to offer. Close sales with potential customers are essential because it helps build relationships and trust with the customer (Tedsungnon, 2020). It also helps to ensure that the customer gets the product or service they need. Providing post-sale support to customers is also essential because it helps to build loyalty and trust with the customer. It also helps to ensure that the customer is satisfied with the product or service.

References

Albrecht, W., & Steinrücke, M. (2017). Coordinating continuous-time distribution and sales planning of perishable goods with quality grades. International Journal Of Production Research, 56(7), 2646-2665. https://doi.org/10.1080/00207543.2017.1384584

Charoensukmongkol, P., & Pandey, A. (2021). Trait mindfulness and cross‐cultural sales performance: The role of perceived cultural distance. Canadian Journal Of Administrative Sciences / Revue Canadienne Des Sciences De L’administration, 38(4), 339-353. https://doi.org/10.1002/cjas.1638

Tedsungnon, P. (2020). Clothing Sales Promotion Activities: Social Media Marketing Aspects. Journal La Bisecoman, 1(2), 15-19. https://doi.org/10.37899/journallabisecoman.v1i2.95