Determine how you would elicit data to identify the current state.

Response this topic with 300 words use APA format.

Congratulations! You have just been named lead Bussiness Analyst for the new startup “Bite Toothpaste Bits Links to an external site..” This company aims to disrupt a once stable and predictable industry; toothpaste and teeth care products. As the lead BA, you were asked to conduct a strategy analysis for the industry. Remember, a strategy analysis (known as a needs assessment by PMI) is understanding the current, determining the future state, and determining the change strategy to get there.

ONLY use sources from the readings, techniques, and lectures for this! Do not go into a google rabbit hole! 

By Wednesday at 11:59 PM: 

• Determine how you would elicit data to identify the current state.
• Determine how you would elicit data to identify the future state.
• Determine how you would conduct workshops and events to brainstorm the change strategy to get to the future state.

Link: https://bitetoothpastebits.com/

Response this topic with 300 words use APA format.

You work as the Lead BA for Husky Airlines, a global airline operating in North America, Latin America, Europe, and Asia. The airline is going through strategic planning and wants your help in informing two aspects of the strategy:

• Determine a new city to expand to
• Determine 2 new routes

The strategic planning team asked you to do social media lightning. You do not have access to sophisticated software, so you must do all the data collection and analysis manually.

By Wednesday 11:59 PM address the following:

• What would your plan be to collect this data? Store it? Analyze it?
  • Think of #s, Facebook Groups, Influencers, etc.