Background of the SME local sector you have chosen being it a restaurant, a convenience store, a local service provider, boutique , café or any local form of SME that needs to consider change to sustain growth or maintain its market niche

Learning Goal: I’m working on a business report and need an explanation and answer to help me learn.

( Please write about the chosen company which is ( NOON ) Middle East’s homegrown online marketplace)

As a change agent, you are required to present a professional report to the owners of the business. The report submitted is about 2500 words that evaluates change and resistance to change. Your evaluation as a change agent should focus on the following:

1.Background of the SME local sector you have chosen being it a restaurant, a convenience store, a local service provider, boutique , café or any local form of SME that needs to consider change to sustain growth or maintain its market niche (15 marks). (567 words needed)

2.Explain the environmental pressures for change (fashion, demography, external mandate, etc.) and critically analyse the SME sector you have chosen in this context and what were the main drivers towards change (25 marks). (567 words needed)

3.Explain how change can take place and what challenges can a change manager face and how s/he should deal with them. Reflect in your answer on the SME sector you have chosen by analysing the nature of changes that took place and challenges faced and how it was dealt with (45 marks). (this one will not include with the solution, just to understand the concept )

4.Explain resistance to change and how such resistance can be managed. Analyse the case you have chosen from this perspective by reflecting on the most appropriate approach to manage resistance to change in the SME sector you have chosen (15 marks). (this one will not include with the solution, just to understand the concept )

Plagiarism: Write your answers using your own words. Plagiarism will be penalized depending on its severity and according to AOU plagiarism policy (Enclosed after these instructions you will find the Arab Open University Rules of Cheating and Plagiarism).

Referencing: Use Harvard referencing style for in-text citation and make a table of references at the end.

The Arab Open University Definitions of cheating and plagiarism

According to the Arab Open University By-laws, “The following acts represent studies of cheating and plagiarism:

Verbatim copying of printed material and submitting them as part of TMAs without proper academic acknowledgement and documentation.

Verbatim copying of material from the Internet, including tables and graphics.

Copying other students’ notes or reports.

Using paid or unpaid material prepared for the student by individuals or firms.

Utilization of, or proceeding to utilize, contraband materials or devices in examinations.”

Examples of Plagiarism

Copying from a single or multiple sources, this is where the student uses one or more of the following as the basis for the whole, or a good part, of the assignment:

• Published or unpublished books, studies or reports
• The Internet
• The media (e.g.TV programmes, radio programmes or newspaper studies)
• An essay from an essay bank
• A piece of work previously submitted by another student
• Copying from a text which is about to be submitted for the same assignment